top of page


Social Media for Small Business : Marketing Strategies for Business Owners
Franziska Iseli Click here เปิดอ่าน Fulltext Description Discover how social media can transform your business and help you attract more...
ดู 4 ครั้ง0 ความคิดเห็น


Ready, Launch, Brand : The Lean Marketing Guide for Startups
Orly Zeewy Click here เปิดอ่าน Fulltext Description "A powerful and urgent introduction to lean marketing and the magic of getting it...
ดู 3 ครั้ง0 ความคิดเห็น


Marketing Communication: an Integrated Approach
Ludi Koekemoer Click here เปิดอ่าน Fulltext
ดู 3 ครั้ง0 ความคิดเห็น


Digital Strategies in a Global Market : Navigating the Fourth Industrial Revolution
Natalia Konina Click here เปิดอ่าน Fulltext Description This book examines the impact of the Fourth Industrial Revolution on business...
ดู 3 ครั้ง0 ความคิดเห็น


Marketing Strategy : Based on First Principles and Data Analytics
Robert W. Palmatier and Shrihari Sridhar Click here เปิดอ่าน Fulltext Description Marketing Strategy offers a unique and dynamic approach...
ดู 6 ครั้ง0 ความคิดเห็น


Marketing for Nonprofit Organizations : Insights and Innovations
Stacy Landreth Grau Click here เปิดอ่าน Fulltext Description Successful nonprofit marketing can capture the attention of donors,...
ดู 3 ครั้ง0 ความคิดเห็น


Make Your Nonprofit Social : Engage Your Users with Social Media
Lindsay Chambers, Jennifer Morehead, and Heather Sallee Click here เปิดอ่าน Fulltext Description This book is a collective project from...
ดู 4 ครั้ง0 ความคิดเห็น


Marketing in the Digital World
Avinash Kapoor Click here เปิดอ่าน Fulltext Description The author explores and analyzes the digital and social media dynamics for...
ดู 3 ครั้ง0 ความคิดเห็น


Strategic Brand Management and Development : Creating and Marketing Successful Brands
Sotiris T. Lalaounis Click here เปิดอ่าน Fulltext Description Bringing together theories and concepts from brand management, consumer...
ดู 0 ครั้ง0 ความคิดเห็น


Public Relations Ethics : The Real-World Guide
Trevor Morris and Simon Goldsworthy Click here เปิดอ่าน Fulltext Description This book is a pragmatic, case-rich guide to how current and...
ดู 10 ครั้ง0 ความคิดเห็น


Social Marketing and Advertising in the Age of Social Media
Lukas Parker and Linda Brennan Click here เปิดอ่าน Fulltext
ดู 2 ครั้ง0 ความคิดเห็น


CSR in an Age of Isolationism
David Crowther and Farzana Quoquab Click here เปิดอ่าน Fulltext Description Isolationism is an approach that many governments are...
ดู 2 ครั้ง0 ความคิดเห็น


Consumer Tribes in Tourism : Contemporary Perspectives on Special-Interest Tourism
Christof Pforr, Ross Dowling, and Michael Volgger Click here เปิดอ่าน Fulltext Description This book adopts a collectivist perspective on...
ดู 1 ครั้ง0 ความคิดเห็น


Marketing Analytics : Essential Tools for Data-Driven Decisions
Rajkumar Venkatesan, Paul W. Farris, and Ronald T. Wilcox Click here เปิดอ่าน Fulltext Description The authors of the pioneering...
ดู 4 ครั้ง0 ความคิดเห็น


Social Media Strategy : Marketing, Advertising, and Public Relations in the Consumer Revolution
Keith A. Quesenberry Click here เปิดอ่าน Fulltext Description Social Media Strategy: Marketing, Advertising and Public Relations in the...
ดู 10 ครั้ง0 ความคิดเห็น


Retail Futures : The Good, the Bad and the Ugly of the Digital Transformation
Eleonora Pantano Click here เปิดอ่าน Fulltext Description Retail Futurespresents a comprehensive collection of new theory, original...
ดู 1 ครั้ง0 ความคิดเห็น


Profit from Your Podcast : Proven Strategies to Turn Listeners into a Livelihood
Dave Jackson Click here เปิดอ่าน Fulltext Description Methods and Advice for Making the Most of Your Podcast--Pricing, Sponsors,...
ดู 2 ครั้ง0 ความคิดเห็น


Marketing Strategy In The Digital Age: Applying Kotler's Strategies To Digital Marketing
Milton Kotler, Tiger Cao, Sam Wang, Colllen Qiao, and Milton Kotler Click here เปิดอ่าน Fulltext Description The market changes faster...
ดู 12 ครั้ง0 ความคิดเห็น


Marketing Communications
Lynne Eagle, Barbara Czarnecka, Stephan Dahl, and Jenny Lloyd Click here เปิดอ่าน Fulltext Description Marketing communication is a...
ดู 2 ครั้ง0 ความคิดเห็น


CSR for Purpose, Shared Value and Deep Transformation : The New Responsibility
Virginia Munro Click here เปิดอ่าน Fulltext Description As we enter the Fourth Industrial Revolution and usher in Globalization 4.0, it...
ดู 0 ครั้ง0 ความคิดเห็น
แองเคอ 1
bottom of page