Marketing Management Essentials You Always Wanted To Know (Second Edition)
Marketing Accountability for Marketing and Non-Marketing Outcomes
Small Business Marketing : Marketing in a Digital World
Strategic Communication and AI : Public Relations with Intelligent User Interfaces
Marketing Management : Past, Present and Future
Social Media In Sport: Theory And Practice
Social Enterprise : Cases and Analysis for Understanding Social Business
Public Branding and Marketing : A Global Viewpoint
Social Media Marketing : A Comprehensive Guide to Growing Your Brand on Social Media
Consumer Brand Relationships
Social Media : How to Engage, Share, and Connect
Product Innovation Management : Intelligence, Discovery, Development
Sports Marketing : A Global Approach to Theory and Practice
Public Relations and Online Engagement : Audiences, Fandom and Influencers
2022 CFA Program Curriculum Level I Box Set
Marketing Tourism and Hospitality : Concepts and Cases
Digital Storytelling : The Rise of User-Generated Content
Business Forecasting : The Emerging Role of Artificial Intelligence and Machine Learning
Marketing Strategy : Overcome Common Pitfalls and Create Effective Marketing
Digital Business and Electronic Commerce : Strategy, Business Models and Technology